PROFILE DETAILS
NAME: Playboi Carti
REAL NAME: Jordan Terrell Carter
AGE: 29 years old
Gender: Male
weight: Approx. 165 lbs (75 kg)
Height: 6’1″ (185 cm)
Birthdate: September 13, 1996
Birth Sign: Virgo
Birthplace: Riverdale, Georgia, U.S.
NET WORTH: $25 Million (Estimated)
Salary: $3M – $5M annually
MAIN INCOME SOURCE: Music streaming, touring, merchandise, and Opium record label ownership.
Profession: Rapper, singer, songwriter, record executive, model.
RELIGION: Christian
FAMILY: Onyx Kelly (Son)
PARENTS: Information not publicly available
SPOUSE: None
CHILDREN: Onyx Kelly
CAREER: 2011–Present
Nationality: American
SOCIAL PROFILES: Instagram (@playboicarti), X (@playboicarti), TikTok (@playboicarti)
What is Playboi Carti Net Worth and salary?
As of early 2026, Playboi Carti’s net worth is estimated at $25 million. This significant increase from previous years is attributed to the massive commercial success of his long-awaited project, MUSIC, and the subsequent global “Antagonist” stadium tour.
His salary is highly variable but is estimated to be between $3 million and $5 million per year. A substantial portion of his modern wealth stems from his role as the founder of the Opium record label. By 2026, Opium artists like Ken Carson and Destroy Lonely have become festival headliners, generating significant executive overrides and publishing revenue for Carti. Additionally, his partnership with high-fashion brands and his “Narcissist” clothing line contribute to his diversified income streams.
Early Life
Jordan Terrell Carter was born in Riverdale, Georgia, and raised in Fairburn. Growing up in a suburban environment outside of Atlanta, he was exposed to the city’s burgeoning hip-hop scene at a young age. Despite his later “rockstar” persona, Carter had a relatively standard upbringing, though he frequently clashed with the traditional expectations of his environment. He attended North Springs Charter High School in Sandy Springs, where he was known for his interest in fashion and basketball.
Before fame
Before becoming a global icon, Carti worked a regular job at H&M to support his early music habit. He initially began rapping under the moniker Sir Cartier in 2011, releasing a mixtape titled Young Misfit. He was a member of the Atlanta underground collective “Awful Records,” where he worked closely with Father and Ethereal. His early sound was more grounded in traditional cloud rap before he moved to New York City, where he connected with the ASAP Mob, specifically ASAP Bari and ASAP Rocky, which served as his ultimate springboard to mainstream success.
Awards
- Grammy Awards: Nominated for Best Melodic Rap Performance (for “Off the Grid” with Kanye West).
- Billboard Music Awards: Multiple nominations for Top Rap Album (Whole Lotta Red).
- BET Hip Hop Awards: Nominated for Best Mixtape and Best New Hip Hop Artist (2017).
- IHeartRadio Music Awards: Nominated for Best New Hip Hop Artist.
Personal Life and Relationships
Playboi Carti’s personal life has been a subject of intense media scrutiny. His most high-profile relationship was with Australian rapper Iggy Azalea, which began in 2018. The couple lived together in Atlanta and welcomed a son in 2020. However, the relationship ended shortly after, with Azalea publicly criticizing Carti’s involvement as a father. Since then, Carti has been linked to several models, including Brandee Lou and Camila Cabello (professionally and romantically rumored), though he maintains an extremely private and enigmatic lifestyle in 2026.
Family life
Carti is the father of one son, Onyx Kelly, born in April 2020. While he keeps his parents and siblings out of the spotlight, he has mentioned in interviews that his family life was sometimes strained due to his singular focus on music and his “rebellious” nature during his teenage years. In 2026, he reportedly maintains a residence in Atlanta to remain close to his roots, though he spends much of his time in Los Angeles and Europe.
Associated with
- ASAP Rocky: His primary mentor and the person who signed him to AWGE.
- Kanye West (Ye): Executive producer of Whole Lotta Red and a frequent collaborator.
- Lil Uzi Vert: Long-time friend and collaborator (the “16*29” duo).
- The Opium Collective: Ken Carson, Destroy Lonely, and Homixide Gang.
- Travis Scott: Frequent collaborator on major festival circuits and tracks like “FE!N.”
Real Estate
Carti owns a multi-million dollar mansion in the Buckhead area of Atlanta, Georgia. He is also known to lease high-end estates in the Hollywood Hills for recording sessions. In 2025, reports surfaced of him purchasing a minimalist architectural property in the French countryside to serve as a creative retreat for his Opium label artists.
Net Worth History
- 2017: $2 Million (Following “Magnolia” success)
- 2019: $5 Million (Touring and debut album)
- 2021: $9 Million (Post-Whole Lotta Red release)
- 2023: $13 Million (Opium label growth)
- 2025/2026: $25 Million (Global tour and MUSIC album)
Trivia
- He was a talented basketball player in high school but quit after a falling out with his coach.
- Carti is a massive fan of vampire cinema, which inspired his “Vamp” aesthetic during the Whole Lotta Red era.
- He famously recorded much of his early music in a “baby voice,” a high-pitched delivery that became a polarizing but influential trend in hip-hop.
- He is known for his “mysterious” social media presence, often deleting all his posts or disappearing for months at a time.
BIOGRAPHY
Executive Summary
By February 2026, Playboi Carti has solidified his status not just as a rapper, but as a generational cultural architect. Born Jordan Terrell Carter in 1996, his journey from the Atlanta underground to the pinnacle of global music is a testament to the power of branding and sonic experimentation. Carti first captured the public’s imagination with his 2017 self-titled mixtape and the breakout hit “Magnolia,” which introduced the world to his minimalist, ad-lib-heavy style.
However, it was the 2020 release of Whole Lotta Red that redefined his career. Initially met with mixed reviews, the album’s aggressive, punk-inspired “Rage” sound eventually shifted the entire landscape of modern hip-hop, spawning a legion of imitators. This era saw Carti adopt a dark, gothic aesthetic that merged high fashion with underground mosh-pit culture.
In the years leading up to 2026, Carti transitioned into a mogul role. His record label, Opium, became the most influential imprint for the “new underground,” fostering a cult-like following that rivals the most dedicated fanbases in music history. His 2025 album, MUSIC, further pushed boundaries by incorporating industrial and deep-voice elements, proving his ability to evolve past the “baby voice” era that defined his early 20s.
Despite legal controversies and a reputation for being reclusive, Carti remains one of the most in-demand performers in the world. His influence extends into the fashion world, where he has modeled for brands like Givenchy and Balenciaga. As of 2026, Playboi Carti stands as a symbol of the “anti-superstar”—a figure who rarely speaks to the press, avoids traditional promotion, yet commands the absolute attention of the youth through sheer aesthetic and sonic innovation. His $25 million valuation reflects a career built on scarcity, mystery, and a relentless refusal to conform to industry norms.